Powered by our proprietary Intelligent Pen Technology
Dental Marketing Made Personal Again
Attract new patients and stay connected with existing ones using handwritten, personalized direct mail designed specifically for dental practices.
- Higher open rates than traditional mail
- Stronger patient trust from the first interaction
- More appointment bookings
- Ideal for new patient acquisition & reactivation
- Works for high-value treatments (implants, Invisalign, cosmetic)
Powered by our proprietary Intelligent Pen Technology
Dental Marketing Made Personal Again
Attract new patients and stay connected with existing ones using handwritten, personalized direct mail designed specifically for dental practices.
- Higher open rates than traditional mail
- Stronger patient trust from the first interaction
- More appointment bookings
- Ideal for new patient acquisition & reactivation
- Works for high-value treatments (implants, Invisalign, cosmetic)
73% Of Dental Practices rely on post card mailers to attract new clients...
Can You Spot the Dental Ad?
This means only 16 out of 100 recipients actually saw and read and interacted with your message.
Neither did many of the people it was mailed to.
Postcards like these work well for pizza coupons or oil change specials… but not for something as personal as choosing a dentist or improving a smile.
There’s a better way.
When you commit to post card mailing youre spening less per mailer but loosing the
Personalized Marketing For The Dental Industry
Handwritten, data-driven patient acquisition designed exclusively for dental practices.
Our personalized dental marketing solutions are designed to get OPEN and READ!
Using real hand addressed envelopes creates a moment where the recipient actually takes a second to open and read your message.
Instead of being overlooked, your mail gets seen — and your offer gets a real chance to be evaluated.
More opens. More responses. More appointments.
How we do it
From the envelope to the card and note, we've reimagined dental marketing that gets open and read.
A Better First Impression Starts at the Envelope
Curiosity. Thoughtful. Mysterious.
Our hand addressed envelope sets the tone — signaling that someone took the time to personally write and send a message.
That alone sparks curiosity and draws attention to what’s inside.
Hand-addressed envelopes are opened and engaged with at significantly higher rates than traditional mail — before the message is ever read.
The Personal Handwritten Note
Credibility. Connection. Response.
This is the magic of the campaign. A personal message written by hand to a prospective customer is the hook that catches the client
- Gets your message opened, read, and considered
- Builds immediate trust with prospective patients
- Stands out from generic dental mailers
- Drives more responses for high-value treatments
Other note styles
Handwritten notes using real BIC ink drive higher response rates by delivering something digital and printed communication cannot: credibility and genuine personal connection.
Handwritten Post-it® notes immediately draw attention to priority messages and calls to action, guiding the reader’s eye and increasing the likelihood of response.
Adding a handwritten note on the mail piece adds an immediate personal touch that makes the mail feel thoughtful, not mass-produced. It grabs attention, builds trust, and increases the chances your message actually gets read instead of tossed.
Handwritten Doctor Notes using real BIC ink drive higher response rates by delivering something digital and printed communication cannot: credibility and genuine personal connection.
It's all in the numbers
Postcards typically generate response rates in the low single digits—if they’re noticed at all. Handwritten mail, on the other hand, gets opened, read, and remembered. That increased attention translates directly into more calls, more leads, and more conversions—delivering a significantly higher ROI from the same audience.
|
TEST DETAILS
|
Post Card Mailer
|
Think Ink Marketing
|
|---|---|---|
|
Direct Mail Quantity |
10,000 |
10,000 |
|
Response Rate |
0.39% |
1.19% |
|
Appointment Conversion Rate |
55% |
55% |
|
Gross Revenue Per Sale |
$4,200 |
$4,200 |
|
Unique Inbound Calls |
39 |
119 |
|
Confirmed Appointments Booked |
21 |
65 |
|
New Sales |
8 |
23 |
|
Total Revenue |
$31,500 |
$96,200 |
|
Direct Mail Open & Read Rate |
34.2% |
99.2% |
|
Mail Pieces Opened & Read |
3,420 |
9,920 |
|
Cost Per Mail Piece Opened & Read |
$1.90 |
$1.06 |
|
Gross Profit |
$25,000 |
$85,711 |
ROI |
385% |
816% |
Create a personal
connection...
from first contact
Try one of our templates, or we can design a custom card just for your practice.
General Practice
Implants
Braces & Orthodontic
Braces & Orthodontic
Appointment Reminders
Cleaning Reminders
Ready To Get
Started?
Whether you’re looking to revitalize struggling campaigns or launch a lead-generating powerhouse, Think Ink Marketing is here to help.
Call us toll free at (888) 808-2161 or fill out the form, and one of our marketing professionals will gladly arrange a call to provide all the details you need. We can even help you set up an A/B test to compare our solution against your current marketing campaigns.
Book A Discovery Call
For more information or to schedule a demo just fill out the form below and we will be in touch usually within 24 hours.
For faster service call us direct at (888) 808-2161